Beautifully designed software solutions…
A digital solutions agency with a strong design ethos… not something you come across too often. With design at fore front of their approach to any project, the identity needed to reflect this, it almost cried out for a simple graphic design agency style logotype.
I created a simple, clean, slightly corporate but also quirky identity that utilizes white space to create a sense of weightlessness. The logotype is a Lato Light, a clean web based google font, set in a bold colour on a sea of white. Supported by a small minion floating off whilst holding onto a lighten balloon and a wide pallet of colours the identity has a potential for expansion.