Disciplines
Name + Brand + Print + lnterior
Partners
Lustalux
Can you reach level 2
I worked closely with the staff at Blackburn Museum and Art Gallery to develop a research space in the heart of the museum.
The identity developed from the existing museum brand and introduced the name Level 2 which not only referenced the location of the research studio and handling space but also acts as an aspiration, enticing visitors to graduate from merely looking at objects to handling and touching them... will you discover the next level at this museum.
A versatile chevron icon became the bases for the brandand is seen across signage, digital and print.
W_RKSPACE
Disciplines
Strategy + Brand + Print + Signage + Digital
Partners
FromDayOne (Advertising)
Lustalux (Signage)
Lighten (Digital)
Creating Space for Work
Mayfair Business Centres approached us with an open mind to reposition their brand to stand out in a saturated market place.
The strategy is underpinned by the simple fact that Mayfair offer spaces of all shapes and sizes as blank canvasses for their customers.
Mayfair provide the space, the infastructure, the amenities and you make it your own. We developed a brand that creates a space to be filled. A brand that has the ability to give each centre its own personal voice, to appeal to certain styles of businesses. Goodbye personality vacuums… Hello W_RKSPACE.
Mayfair Business Centres approached us with an open mind to reposition their brand to stand out in a saturated market place.
The strategy is underpinned by the simple fact that Mayfair offer spaces of all shapes and sizes as blank canvasses for their customers.
Mayfair provide the space, the infastructure, the amenities and you make it your own. We developed a brand that creates a space to be filled. A brand that has the ability to give each centre its own personal voice, to appeal to certain styles of businesses. Goodbye personality vacuums… Hello W_RKSPACE.